Useful content marketing tools

Tools for finding content ideas

BuzzSumo (conditionally free).

A foreign service that searches for the most shared content on the web. It works very simply: enter the query you need, select the type of content (article, infographic, guest post, poll, interview, video) and the time during which it was published (day, week, month, six months, year) in the panel on the left and see which materials have received the most shares during this time.

You can also use this tool to identify the most shared content on a particular site. To do this, enter the domain of the resource you need in the search box and click Search.

Popsters (conditionally free)

A convenient and simple service, with the help of which you can see information/statistics about audience activity, when and what content is better to post. You can analyse not only your own account, but also other people's accounts.

Keyhole (conditionally free)

The service tracks in real time all mentions of your desired hashtag, keyword or link on Twitter, Facebook and Instagram and sends you email notifications (daily or weekly, if you choose).

File storage and bookmarking tools

Feedly (conditional free)

One of the best content aggregators. It works like an RSS feed - you subscribe to all the blogs you are interested in and then read them in one feed. The main plus - there is an official extension with notifications about unread posts. In the free version - up to 100 sources.

Pocket (conditionally free)

A service with which you can save all the pages that interest you, found while surfing the Internet. From the advantages that are given to paid subscribers, we can highlight only the fact that they can create a cache of articles in case their source ceases to exist.

Evernote (conditionally free).

Another service for saving pages and creating notes. Premium subscription offers the following benefits: word search in text files attached to notes, presentation mode, more space for uploading files and additional features on mobile devices.

Dropbox (free)

Allows you to store your data on servers in the cloud and share it with other users.

Tools for working with text

"Glavred (free)

A popular service from Maxim Ilyakhov. Insert your text into Glavred and it will highlight stop words, information rubbish, and rate your text on its own ten-point scale.

Orfogrammka (paid)

A service for checking grammar, punctuation, stylistics, spelling, typography and even unsoundness. It is able to find "meaningful" typos. Each error found is accompanied by an explanation.

Gramota.ru (free).

A site that should be in the bookmarks of any copywriter and editor. There is a word spell checker, but that's not the most important thing. The main thing is the help desk, where answers to controversial questions about the spelling of certain words are given.

"Turgenev" (free)

The service has a simple and convenient interface. The text can be checked for repetitions, stylistics, readability and water content. A detailed explanation of errors is given.

Advego (free)

A service that checks text for anti-plagiarism, number of stop words, word frequency, water content, etc.

Russian Synonyms Dictionary (free)

One of the most normal online services to search for synonyms. The main pluses are that it offers a lot of synonyms and doesn't get bogged down with adverts.

Typography Layout (free)

An app that allows you to enter rare characters directly from your keyboard. To do this, though, you need to memorise their layout. But once you do, your work speed will definitely increase.

Xmind (free of charge)

A service for creating smart maps.

Egg Timer (free)

A very simple online timer. You set the time you need to spend on a particular task, and when the time is up, you hear a beep telling you it's time to finish.

Google Docs (free)

Google's popular cloud-based word processor. You can create documents using different templates.

Simple Time Track plugin for Google Chrome (free)

An extension that allows you to add tasks and track their completion time. Works in the background.

Google Chrome Block site plugin (free)

An extension that blocks access to sites that keep you from focusing. For example, social networks or your inbox.

In this list, you can find exactly your tool that has all the features you need.

AVSEO always has its finger on the pulse of new developments in search engine optimisation and content marketing, and is always happy to make sure your site is promoted to the top 10 of Google.