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In-depth analysis of website content

SEO analysis of text is a check for compliance with the requirements of search engines and, as a rule, evaluation from the point of view of readability.

 

It is designed to fulfil two main objectives:

 

  • Attract search traffic

Proper text optimisation should lead to improved ranking in Yandex/Google and increased search traffic. And, of course, SEO-analysis is obliged to keep from getting under all sorts of filters.

 

  • Help the user

Behavioural factors play an important role in SEO. To avoid a lot of bounce rates, small depth of view and minimal time on the site, you need to qualitatively respond to the user's request. And unnecessary words, common phrases, repetitions and the like make it difficult to convey information.

 

Overview of the main indicators and tools of SEO-analysis of the text.

 

Uniqueness

 

Indicates the dissimilarity to other texts on the Internet, measured in per cent. The lower the uniqueness, the more fragments in the text that have already been found somewhere else.

 

Water content

 

It is defined as the ratio of "insignificant" words (phraseological phrases, widespread expressions, common phrases, etc.) to the total number of words in the document. The higher the percentage of water content, the more words in the text that do not affect SEO and do not carry a special semantic load.

 

Spam/nausea

 

Reflects the "density", i.e. the number of repetitions of search queries or common words and phrases. The higher the indicator, the worse readability and the higher the risk of sanctions from search engines.

 

So, we have learnt why you need text analysis and identified all aspects of its relevance.

 

AVSEO will analyse your text and put you through all SEO filters of Google and Yandex.

Author: Anna
 

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