General site structure

After you have chosen the theme of the site, it is important to decide on the name - the domain for the site. Many aspects of SEO also depend on the domain. If you have decided on the name, we move on to the structure of the narrative and the semantics of the site.

 The structure of information presentation allows visitors to easily navigate the site. Just like a book, the website should have its own sections, subsections (parts, chapters) and a table of contents (site map). To simplify navigation on the site, “breadcrumbs” are often used, and this is a direct reference to book footers. As we can see, the book structure underlies the presentation of information on the site.

The structure of the site directly depends on semantics. Determine all the topics, categories and subcategories into which each topic can be divided, and then collect statistics of key queries and compose the semantic core of the site. The more detailed the semantic core of the site is, the more accurately you can describe the topic and the more understandable it will be for search engines.

Do you want your site to get to the TOP? AVSEO specialists will help you optimize it correctly and profitably.