How to operate with key queries

The semantic core contains keywords that form the basis of the site structure. Most often, the semantic core is used this way. By collecting a semantic core, you can create a list of real interests of people, touching on which you can create truly interesting and useful content. Now, let's play the game “Collect more keywords”; whoever collects more will better understand what the target audience wants.

 The semantic core allows you to describe the entire topic and find connections between different topics, as well as find connections with related topics that help to better describe the main topic. To make it clearer, let’s imagine an online store selling spoons. In order to most fully explain the topic of “spoons” to a search engine, it is necessary, in addition to “selling spoons,” to provide general information about the topic, for example, “the history of spoons.” In addition, spoons are an integral part of the more general theme of “cutlery,” which also includes “forks,” “knives,” and so on.

Every object or phenomenon in the world does not exist on its own, but is inextricably linked with other objects and phenomena. Everything that surrounds us is interconnected and it is these connections that characterize the properties of an object or phenomenon. Therefore, if we want to explain to search engines the essence of what we do, we must convey this essence through connections and associations between key queries. 

The direct task of SEO is to describe each page of the site in the greatest number of different ways using all possible forms of content, wording, links and formatting.

Still have questions? AVSEO specialists will be happy to answer everything you are interested in and will help you correctly and efficiently bring your site to the TOP of search results.