For bloggers, SEO may not be the most appealing topic. For many, the term conjures up images of keyword-filled content written not for readers, but for search engines. For others, SEO is a somewhat boring but necessary part of promoting your work as a blogger.
Search engine optimisation has changed a lot over the last decade, and the SEO you may be familiar with from years past - constant keyword repetition, clunky 'optimised' headlines and more - is no longer the gold standard for bloggers.
Instead, SEO in 2016 is more about creating relevant, valuable content and amplifying it by following a few simple optimisation principles.
From naming and adding tags to images to structuring your blog effectively, it only takes a few small changes to transform your blog from being unoptimised to being built with high search engine positions in mind.
These small, simple changes can have a huge impact on your traffic. In fact, a few hours of SEO work on a high-traffic blog can bring in tens or hundreds of thousands of visitors from regular searches each year.
Whether you're blogging about a specific niche or just writing about your daily life, AVSEO can help you get better than others.