SEO optimization of website structure

The correct website structure is 50% of the foundation for successful website promotion. If the site structure is confusing, illogical and multi-level, this is equally bad for both visitors and search engines.

 The search robot has a limited time to crawl through your site and index it. Our task is to make this procedure as effective as possible. That is why, first of all, we will recommend that you implement a convenient and correct page nesting tree on your website. 

We are categorically against creating meaningless pages for the sole purpose of completely distributing the search core of queries. Therefore, we always offer options on how to fit the missing landing pages into the current site structure as logically as possible or change it, while simultaneously satisfying the requirements of search engines and user logic.

First of all, your business is analyzed and assessed to what extent the current structure of the resource is able to cover the search core of queries, and is compared with the structure of the sites of its closest competitors. 

An effective website structure should be: 

• hierarchical, preferably no more than three clicks from the main page;
• cover the entire semantic core of the topic;
• logical, concise and user-friendly.

In addition to the navigation structure itself, AVSEO recommends page addresses that are correct from the point of view of search engines, the format of internal site linking, etc.

 Need help optimizing your website? Qualified AVSEO specialists will be happy to help you figure this out.