Website promotion should begin with the selection of a semantic core - key queries by which users will find your resource in the TOP of search engine results. Then determine which pages will be optimized for those queries. Use not just unique content, but useful or interesting content for the user. Reading the texts on your resource, the visitor should want to contact your company, so advertise your products and sell services wisely.
After this, you can start working with internal factors - those that relate directly to the website, which you can influence. First of all, this is the structure and ease of use of the resource. And also - internal links (linking), which lead from one page of your site to another.
Now all that’s left to do is carry out external optimization. You need to register your website in search engines, place links to it on other popular and high-quality resources, and also use contextual advertising.
AVSEO specialists will be able to help you with website promotion.