Google promotion, how to become number one

What you should pay attention to?

Google's SEO requirements are strict and constantly changing. Let's touch on some features of promotion on Google or important notes on internal website optimization:

review the code, removing everything unnecessary, work on the site map and configure Robot.txt;

for this search engine, the most important thing is the uniqueness of the content and its volume, so first prepare a database of articles with copyright materials (focus on 100 pages) and only then post them;

design the site page in accordance with the semantic markup, write down all the headings and do not forget about the meta tags in which you can write keys;

An important point is internal linking, which can seriously weaken your position in case of errors or broken links. Just in case, conduct an SEO audit and pay attention to the display of 404 errors;

You haven’t forgotten about compiling a semantic core, have you? Keywords should be naturally distributed throughout the text without creating spam - this is what Google dislikes most!

Having finished with internal optimization, we move on to the neutral side or what SEO specialists talk about only on the sidelines. Yes, SEO promotion does not always follow an honest path and sometimes not very legal ways of attracting people arise, such as cloaking or using doorways. Google is strict about such things, so regular checks and new algorithms deal harshly with violators. Temporary sanctions or a ban are a difficult to erase stain on the reputation of both SEO specialists and the resource owners themselves.

Purchasing links to promote a site on Google or “gray” methods to get traffic

Google’s logic pleases with its reinforced concrete: content is suitable if it is unique and has earned the approval of ordinary users. This is why purchasing links to promote a website can help in gaining positions, although not all SEO specialists encourage this path. So, what options for external optimization for promotion may be useful to you:

Collect a list of resources where your content will find its readers - these can be thematic resources, forums and other platforms for discussions of the desired focus;

Website promotion in GooglePlus or why do you still underestimate networks? Of course, this social network is considered “dead” in our country, although for the English-speaking audience it is only inferior to Facebook and LinkidIn. Shares and likes with reviews and comments will help bring new traffic, which will definitely appear in positions in the future. By the way, smart SMM can not only “catch up” traffic, but also generally increase the popularity of a brand, increasing recognition and forming the right image;

Search engine promotion doesn't help - Google advertising comes to the rescue! You can’t do this without PPC specialists who will not only set up remarketing and context, but also calculate the budget, do precise targeting and also help you make money quickly.

So, with the help of Google, you can promote your website to the top, and there will be no end to clients, the main thing is to understand all the nuances of promotion on this platform.

AVSEO company and its SEO specialists are ready to promote your business in Google